Jasmin
Imuta
P 2.5
Offe Market Storefront Design
2023
In March of 2023, Offe Market decided to open its first brick and mortar in Echo Park, CA. I was able to design the storefront with CEO, Rachel Gannon.
A bit about the process. The goal of the store was to provide a fun and welcoming space where people could pop in to buy something nice for themselves, get help buying a gift, or join a community event with food, bevs, and good times. At its core, Offe Market is a fun and free brand so we decided to plaster the brand colors and marks in repeating motifs inside and out. Rachel and I hand painted everything ourselves with the help of some wonderful friends as well as installed a fitting room, shelving, racks, etc. I was also able to exercise some of my block printing knowledge that I had learned back in my studio art classes when designing the shopping bags. For me, the coolest part of this project was seeing the logo, I had created over a year ago at this point, at the front of a real store.
Go check out the store at 1298 Sunset Ave.
A bit about the process. The goal of the store was to provide a fun and welcoming space where people could pop in to buy something nice for themselves, get help buying a gift, or join a community event with food, bevs, and good times. At its core, Offe Market is a fun and free brand so we decided to plaster the brand colors and marks in repeating motifs inside and out. Rachel and I hand painted everything ourselves with the help of some wonderful friends as well as installed a fitting room, shelving, racks, etc. I was also able to exercise some of my block printing knowledge that I had learned back in my studio art classes when designing the shopping bags. For me, the coolest part of this project was seeing the logo, I had created over a year ago at this point, at the front of a real store.
Go check out the store at 1298 Sunset Ave.